===== Strategic Business Development List =====


==== Emotional | Mental | Spiritual ====
  * Core Themes
  * Core Values
  * Brand [positioning]
  * What are we about? [summarizing Core Themes & Core Values into an elevator pitch]
  * Does it inspire me? [What do we want to do and why?]
  * Can we inspire others?


==== Strategic ====
  * Major Clusters [how is the industry networked? consortiums / partners / sponsors / clients]
  * Engagement Strategy [PR strategy]
  * 1 - 3 year Planning Cycle
  * What specifically are we building?
  * Can we expand on the strategy logically? [can it grow easily?]
  * What flexibility/focus do we have? [dependencies / contingencies if things change eg: the economy, technology, team assets etc]
  * Value Proposition [mission statement, why are we valuable?]
  * Change-Drivers [forecasting in our sector]
  * Core Assets [eg: knowledge]
  * Core Team


==== Material ====
  * Applications
  * Products
  * Deliverables [milestones in set-up development]
  * Revenue-Drivers
  * Delivering the product [an example of a production cycle for one project]
  * Team Development


==== Practical ====
  * Project Plan
  * Revenues
  * Implementation Requirements
  * Legal / Organisational
  * Activities