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luminous:rich_recipe_as_field_report [2011-10-19 03:10] – sXWHEzyyCCRS 109.230.216.225 | luminous:rich_recipe_as_field_report [2011-10-20 10:41] (current) – old revision restored nik | ||
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- | Could you write about Phsycis so I can pass Science class? | + | ====== Cube-Cola: Recipe as field report ====== |
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+ | **Kate Rich** | ||
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+ | //Kate Rich is an Australian-born artist and trader. In the 1990s she moved to California to work as radio engineer with the Bureau of Inverse Technology (BIT), an information agency servicing the Information Age. Restless at the turn of the century, she headed further east to Bristol UK, where she is now bar manager with Kayle Brandon at the Cube Microplex, an “alternative” cinema. Opposed in principle to the business and environmental practices of the Coca-Cola corporation, | ||
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+ | “We’d tried Pepsi and Virgin Cola and various others too,” says Brandon, “but they weren’t really a positive alternative. They were acceptable, but they weren’t Coke. And people really want Coke.” After conducting various taste tests, they felt the preference had less to do with flavour than the power of the brand. Any alternative they were going to offer had not only to taste almost identical but overcome the incredible pull of Coca-Cola’s marketing. “Given that most of the Cube’s customers come because they like the place’s DIY attitude, | ||
+ | (http:// | ||
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+ | In setting out to produce our own autonomous cola drink from a non-brand open source recipe found on the internet, it was not immediately clear from the downloaded instructions that to follow them would take two dark years of experiment and struggle. To get the recipe to actually work and to make the process reproducible, | ||
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+ | We realised our attempts to transfer this now two-year, two-operator repository of contextual knowledge back into a generalisable recipe format would be futile, or at the least require inclusion of a 1:1 scale changelog, longitudinal catalogue of all components (including those that had failed), the GNU/GPL licence, plus at least 10 kg of essential receptacles and tools. We thereby retreated from the idea of recipe to something between software development snapshot, DIY training manual and factory floor plan. The aggregated archive and instructional data are online now. | ||
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+ | ==== Links ==== | ||
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+ | http:// | ||
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+ | http:// |