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--- marine_colab:the_ocean_connects_us [2017-03-05 16:09] – maja
+++ marine_colab:the_ocean_connects_us [2017-03-05 18:49] – maja
@@ Line 26: / Line 26: @@
 Introductory remarks by:
-  * [[https://gulbenkian.pt/uk-branch/about-us/team/louisa-hooper/|Louisa Hooper]]
+  * Welcome by [[https://gulbenkian.pt/uk-branch/about-us/team/louisa-hooper/|Louisa Hooper]]
-  * [[https://gulbenkian.pt/en/the-foundation/our-team/board-of-trustees/martin-essayan-trustee-2010-2015/|Martin Essayan]]
+  * [[https://gulbenkian.pt/en/the-foundation/our-team/board-of-trustees/martin-essayan-trustee-2010-2015/|Martin Essayan]] about the Calouste Gulbenkian Foundation and their engagement with the ocean, the motivation for the event and results of the pre-event delegate survey
-  * [[https://www.zsl.org/users/heather-koldewey|Heather Koldewey]]
+  * [[https://www.zsl.org/users/heather-koldewey|Heather Koldewey]] about [[https://twitter.com/hashtag/oceanoptimism|#OceanOptimism]] and [[https://vimeo.com/142257147|Marine CoLABoration]]
-  * [[http://fo.am/people/maja|Maja Kuzmanovic]]
+  * [[http://fo.am/people/maja|Maja Kuzmanovic]] about the [[lab_approach_essay|lab approach]], the programme for the day including the participatory process and guidelines for engagement
 === Sense ===
-Participatory session
+Participatory session: Think of a situation in your life when you experienced a strong connection to the ocean. Where were you? What did you do? How did you feel? What made this situation possible? What did you value about the ocean in this situation?
-<blockquote>Think of a situation in your life when you experienced a strong connection to the ocean. Where were you? What did you do? How did you feel? What made this situation possible? What did you value about the ocean in this situation? </blockquote>
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@@ Line 60: / Line 58: @@
 === Observe ===
-Participatory session
+Participatory session: Collaborative ecosystems: a broad picture of the current situation
-<blockquote>What are some interesting examples of working together to communicate the value of the ocean, or more generally to improve the health of the ocean? The examples were discussed and mapped. The aim was to get a broad picture of the current situation. How do the collaborations relate to each other? What challenges, questions and hypotheses are emerging? </blockquote>
+What are some interesting examples of working together to communicate the value of the ocean, or more generally to improve the health of the ocean? Each participant described one example of current or realised work. The examples were discussed and visually mapped.
+{{>http://www.flickr.com/photos/foam/33248539705/ ?maxheight=300}} {{>http://www.flickr.com/photos/foam/33248538575/ ?maxheight=300}} {{>http://www.flickr.com/photos/foam/33248540665/ ?maxheight=300}}\\
+//Examples of project descriptions and collaborative ecosystems mapping//
 {{>http://www.flickr.com/photos/foam/33242061995/}}\\
+How do the collaborations relate to each other? What challenges, questions and hypotheses are emerging?
+  * **Communication:** Communicating, listening, finding the right language (hope, parley…). Translating languages between (collaboration) partners. Building trust and commitment. Openness of communication. Ocean literacy, learning and communication are key to mainstreaming environmental messaging.
+  * **Values:** Finding shared values ('win-win'). Finding common ground (while acknowledging complexity). Talking about values can lead to planning and collaboration, as well as compromises and trade-offs. Finding connections, uniting stakeholders, celebrating success. Inclusive engagement and fostering relationships. Forging new/unusual alliances. Seeing diversity of skills and perspectives as added value (including mavericks).
+  * **Common themes and approaches:** Sustainable seafood. Developing our knowledge and understanding. Ocean protection. Physical connection to oceans. Cultural connections to oceans (including pleasure and recreation). Ocean pollution (including plastic and acidification). Ethics, positive focus, fun, resensitising,  happiness. Social conflict resolution, finding allies, consensus building, convening, research, social intervention, building public support, providing support to enable change (including appealing to people’s self-interest). What values work? There are different values for different audiences. How do we speak to those values? Can we afford doing this tailored value-based communication? We all want significant scale and ambition. We use raising public awareness as a tool to reach the goal.
+  * **Collaboration**; Leadership. Governance. Creating a political space. Getting citizen mandate to force political and corporate worlds to act urgently. All partners need to see collaborative benefits. Collaboration requires overcoming organisational pressures. There are different roles and identities in collaborations; Differences in approaches need to be articulated: critical/friend/partner/advisor/facilitator, etc. Some people work on systemic change, others focus on single audience/issue/locale. Benefits of collaboration: exchange, curiosity, interaction, engagement, communication, community. Collaborative ecosystems include collaborations with different sectors - NGOs with industry (partnerships, metrics)/government (accountability, access)/communities (citizen science, education, ethical consumerism…).
+  * **Challenges:** Money. Language (common/right).  The scale of the ocean - it is vast and there are so many actors needing to collaborate. Mobilisation (buy-in form key players). Distrust of science. Overcoming self-interest. Prioritising. Rebalancing the economic and intrinsic values. Framing positively. Making the long term tangible. Public disconnect. Winners+losers paradigm. Lack of understanding about cultural motivations and value. Making collaborations sustainable (esp. without funding). Empowering communities to take ownership to act themselves. Scalability, disconnect between social and ecological needs. Accountability. Awareness of wider landscape. Trust in finding mutual goals away from logo-ego...
+  * **Impact:** Innovation + scale. Optimising resources. Multiplier effects. Noise vs actual impact (understanding what true impact would be). Specificity of objectives and vision is important to align strategies, target the right audiences and improve measurability. What outcomes do we want? Save the ocean! A legislative change. Halt and reverse threats. Ocean is used and valued, A balance of different interests. More people care, feel empowered and take action.
 {{>http://www.flickr.com/photos/foam/33092260772/}}
@@ Line 73: / Line 90: @@
 How do artists communicate the value of the ocean?
-Showcase of three artists' works from the upcoming exhibition [[http://invisibledust.com/project/offshore-artists-explore-the-sea/|Offshore:artists explore the sea. Video installation by [[http://www.marieleneudecker.co.uk/|Mariele Neudecker]], and a site-specific sound piece by poet [[http://www2.hull.ac.uk/fass/english/our-staff/clarke,-dr-john.aspx|John Wedgwood-Clarke]] and sound artist [[https://robmackay.net/|Rob Mackay]], curated by [[http://invisibledust.com/|Invisible Dust]].
+Showcase of three artists' works from the upcoming exhibition [[http://invisibledust.com/project/offshore-artists-explore-the-sea/|Offshore:artists explore the sea]]. Video installation by [[http://www.marieleneudecker.co.uk/|Mariele Neudecker]], and a site-specific sound piece by poet [[http://www2.hull.ac.uk/fass/english/our-staff/clarke,-dr-john.aspx|John Wedgwood-Clarke]] and sound artist [[https://robmackay.net/|Rob Mackay]], curated by [[http://invisibledust.com/|Invisible Dust]].
@@ Line 89: / Line 106: @@
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+==Summary of Frameworks recommendations==
+Avoid:
+  * Description of problems
+  * Ocean is vast and mysterious
+  * Narrow focus on oil spills and plastics
+  * Generic "we"
+  * Spotlight on species
+  * Nothing can be done
+Advance:
+  * Explanation of processes
+  * Unique feature of our biosphere
+  * Less familiar forms of pollution
+  * Name responsible actors
+  * Disruptions to ecosystems
+  * Meaningful solutions
 === Prototype ===
-Participatory session
+Participatory session: How to apply insights from the Frameworks research to some of the participants’ initiatives? How could the changes be prototyped with minimum time and resources? In a collective consulting session, the participants offered a set of suggestions for the people involved, as well as recommendations that could be more widely applicable.
-How to apply insights from the Frameworks research to some of the participants’ initiatives? In a collective consulting session, the participants offered a set of suggestions for the people involved, as well as recommendations that could be more widely applicable.
+{{>http://www.flickr.com/photos/foam/33092268082/ ?maxheight=500}}{{>http://www.flickr.com/photos/foam/33092269012/ ?maxheight=500}}\\
+//Two examples of project recommendations from two breakout groups//
 {{>http://www.flickr.com/photos/foam/33085730032/}}\\
 === Enact ===
@@ Line 108: / Line 147: @@
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+**Principles and questions towards an ocean friendly society…**
+  * Work openly, cohesively and collaboratively
+  * Work constructively rather than competitively
+  * Think long term
+  * Foster ocean literacy
+  * Understand links between values and behaviour
+  * Make transdisciplinarity a norm
+  * Collaborate to create a common language; a universal ocean narrative, and consistent messages
+  * Foster government commitment and leadership to truly sustainable ocean management for all
+  * Hold governments (and others) to account
+  * Create a shared framework of values and vision that all sectors can buy into
+  * Understand your audience, how to connect to them. Don’t make assumptions. Get our of your bubble
+  * Present issues as a whole, find connection between issues - e.g. people and plant health, beyond economic
+  * Define achievable solutions and positive messaging with small steps so people can see their role (be careful not to reduce the issues)
+  * Monitor how people respond and watch for behaviour change, celebrate success and create feedback from interventions
+  * Work in a joined-up way, maintain non-competitive partnerships
+  * Increase education, ocean literacy and insure you are explaining, not describing
+  * Should we reframe the question? How can we move towards a people-friendly ocean?
+  * How might we reframe the message so that it communicates urgency but not crisis?
+  * How can we bring the ocean to people?
+    * If we can’t do this, who can we connect them to the ocean?
+  * How can we collaboratively 'reframe our messages on oceans to better convey value
+    * UK-wide ocean literacy?
+    * A shared vision of communicating the value of the ocean?
+    * Bridge the 'vast' ocean problem
+  * Who is the best communicator?
+  * What are our own assumptions? How do we understand them? How do we work with them?
 {{>http://www.flickr.com/photos/foam/33092270652/}}